Lubbock Christian University, located in Lubbock, TX, entered into a partnership and product supply agreement with New Balance through BSN Sports to be the official apparel and uniform provider for its athletics department.
Lubbock Christian University, Director of Athletics Scott Larson, said, “We are extremely excited about our new relationship with New Balance and BSN Sports. LCU is honored to represent the New Balance brand in competition and working alongside BSN Sports.”
The agreement is part of the BSN Sports Collegiate Select Program and will debut across LCU’s athletic department’s 17 NCAA DII women’s and men’s programs competing in the Lone Star Conference.
Ray Buck, vice president of BSN Sports Collegiate Select Program, said, “This agreement with Lubbock Christian affirms our highest goals for the BSN Sports Collegiate Select program. Delivering elite custom products and services to our college properties. We are excited to partner with LCU as their athletic supplier and to help impact the growing athletic program.”
