Intermap Technologies has entered into a partnership agreement with Lowrance, a leader in outdoor navigation and wholly-owned brand of Navico Holding AS to offer AccuTerra maps for the Brands enhanced outdoor GPS devices.
“Were excited that Lowrance customers will benefit from the best GPS recreational maps on the market,” stated Michael Bullock, Intermaps vice president of consumer electronics. “AccuTerra maps provide users with a superb outdoor experience, much better than todays basemaps or enhanced content. As part of this agreement, European Lowrance users will benefit from Intermaps superior NEXTMap® Europe terrain data.”
“Lowrance is dedicated to providing our customers with the most rewarding GPS user experiences possible,” said Navico President and CEO Jens-Thomas Pietralla. “High-quality AccuTerra map products allow us to further enhance our superior line of GPS devices and we are pleased to enter into this partnership with Intermap.”
AccuTerra GPS maps will be available for Lowrance customers on compatible products in 2009 with multiple variations to meet a wide variety of customer needs.