Lowa boots has named Vim Sales Group, headed up by BJ Brewer, as the company’s sales representative in the mountain states of Idaho and Montana. Brewer will take over the reins from Gordon Lehmann who is retiring after 40 years in the industry and 15 years with Lowa.

“Lowa is positioned for exponential growth and I look forward to BJ driving our business in the two states as he takes over in a seamless transition from Gordon,” said Peter Sachs, general manager of Lowa boots for the US. “I am confident that he will bring tremendous value not only to his territory, but to our company as a whole.”

Brewer is a 15-year industry veteran in the outdoor industry and also represents Black Diamond. He is based in Bozeman, MT.

 Photo courtesy Lowa