Li-Ning has signed on as the official footwear and apparel sponsor of the one-on-one Red Bull King of the Rock basketball championship.The final game will take place on San Francisco's famed Alcatraz.
Other sponsors include Skullcandy, 24 Hour Fitness, and Dime magazine.
As the official merchandise arm of the event, Li-Ning will provide the official game jerseys for all U.S. qualifying events. The company will also provide specially designed head-to-toe gear for the final competitors on Alcatraz Island, including the latest Li-Ning performance basketball shoes, game shorts, jerseys, and warm-ups. The company will also design and sell exclusive branded Red Bull King of the Rock merchandise at select qualifier events in the United States and online starting in May.
