Leupold & Stevens, Inc. promoted Lucas Burt to director of marketing, effective immediately. Burt has been with the manufacturer of Sport Optics since 2017 as brand creative director.
“Lucas has been an important part of our marketing team since he joined the Leupold family,” said Tim Lesser, vice president of product development and marketing for Leupold & Stevens, Inc. “His passion and relentless drive benefit the entire team and make him an ideal leader as we continue to grow and evolve our brand marketing efforts.”
Before joining Leupold, Burt worked as a content director and communications manager at Nike. He now leads Leupold’s consumer and brand marketing team, which develops and executes brand campaigns across multiple platforms, including digital, retail and print.
“Leupold is my home, and I have immense respect for the brand and what it stands for,” Burt said. “I am excited to expand my role within our incredibly talented marketing team as we continue to build upon the brand’s legacy and energy.”
Photos courtesy Leupold & Stevens, Lucas Burt