LEM Helmets, manufacturer of performance head protection for cycling and motorsports, today announced its partnership with the Polygon UR Enduro Race Team. The international pro team just wrapped-up solid performances at Crankworx Rotorua and is scheduled to compete at TDS Enduro, the Enduro World Series and Crankworx Whistler to name a few. The team will wear LEM’s Flow helmet for competitions and training and will work with the LEM team on future product development in the mountain bike and gravity categories.
“The riders and everyone associated with the UR Team are an amazing and influential crew both on and off the bike. From the team’s high-level riding to the creative content they produce to their authenticity, we’re excited and looking forward to a great partnership,” said Keith Cozzens, LEM’s Global Brand Marketing Director. “The UR Team is out there doing it and knows the best gear, so engaging with them on product development and testing will be an asset as our partnership grows into the future.”
The trio of Enduro Team riders includes Dan Wolfe, Team Manager Fabien Cousinié and Vinci Vodan. The team will wear LEM’s Flow MTB helmet for a majority of the season until a collection of new helmets are available. New products are slated to launch in late summer. The new helmets will extend the brand’s mountain bike offerings and include collaborative design and feature efforts from the UR Team riders.
“At UR Team, we are really excited to start working with LEM Helmets. The company has amazing knowledge in helmet technology, and it’s exciting times to be able to help develop the best products that can benefit the most riders possible,” said Cousinié. “LEM’s current Flow helmet is our favorite trail helmet that we use every day for training and also for our long-distance races. Keep an eye open for what is coming up – the future is exciting!”
Photo courtesy LEM Helmets
