Legacy1846 Outdoor Group has appointed outdoor industry veteran Andrew Sibble as CEO. The company oversees a diverse portfolio of subsidiaries catering to various outdoor vendors and consumers.
Legacy1846 Outdoor Group offers sourcing, digital marketing, and consumer intelligence support to the outdoor industry via The Sports Products Group, Quickfire, and Peak Strategic Insights, in addition to Outtech, an outdoor sales and marketing company. The group also owns consumer product brands Redline Bowhunting and Trophyline.
With Sibble’s appointment, the company “aims to strengthen its market positions, enhance product offerings and foster innovation across all brands.”
As CEO, Sibble will oversee the entire Legacy1846 Outdoor Group portfolio, manage potential acquisitions and spearhead new initiatives.
“Having worked alongside Outtech for many years, it is exciting to officially join the team,” Sibble offered. “The group is energized and Legacy1846 Outdoor Group’s commitment to growth and excellence is inspiring. I look forward to leading the organization and contributing to our collective success.”
Sibble brings nearly two decades of experience across the outdoor industry in various executive leadership roles, managing strategy across brand, sales, marketing, engineering, and new product development. He previously held key positions with notable portfolio brand companies, including Plano Synergy, Alliance Consumer Group and Xpedition Enterprises, where, most recently, he was vice president.
Before transitioning to the manufacturing side, Sibble spent several years with Dick’s Sporting Goods in various leadership roles.
The company said Sibble’s “strategic vision and commitment to excellence are well-aligned with its mission to deliver top-quality products and services to its customers and partners.”
“We are all beyond excited to have Andrew joining our team at Legacy1846,” explained Outtech Founder Jay Scholes. “I have worked with him for many years and am confident that he has the experience, respect, strategic vision and passion to help take Outtech and our subsidiaries to the next level.”
“Andrew’s extensive experience and dynamic leadership style make him the ideal choice to lead our company into its next chapter of growth and innovation. We are confident that under his guidance, Legacy1846 Outdoor Group will continue to thrive and set new standards in the industry,“ added Outtech Founder and SVP Ron Rette.
Legacy1846 is an investment holding company that specializes in growing and creating brands and services that enhance the outdoor recreation experience.
Images courtesy Legacy1846 Outdoor Group, Redline Bowhunting