La Sportiva and Klean Kanteen joined the European Outdoor Conservation Association (EOCA), which invests donations from outdoor companies into wilderness conservation projects across the continent.

EOCA, which is modeled after The Conservation Alliance in the United States, now has 100 members.
“We are thrilled about becoming part of EOCA,” said Lorenzo Delladio, CEO of La Sportiva, the Italian-based maker of mountaineering boots and other technical outdoor footwear  and apparel. “La Sportiva is extremely keen to take a much more active role in looking after and protecting the environment. Getting involved with EOCA is a very positive and tangible way of doing this.”

Supporting EOCA came naturally to Klean Kanteen, according to Jeff Cresswell, Co-owner of the California-based maker of food-grade stainless steel beverage containers.

“Joining EOCA was an easy step for us,” said Cresswell. “Its work sits perfectly with what we as a company have been aiming to do from the outset – enjoying our environment in a sustainable, healthy way – and we are very much looking forward to supporting and being part of the association’s programme!”
EOCA said 31 new members have signed on this year.
“We are delighted to welcome both La Sportiva and Klean Kanteen to the association this month, “ said Tanya Bascombe, joint general manager of EOCA, “As 100% of membership fees gets put into each year’s conservation projects, the more companies that get involved, the more vital work looking after our magnificent wild spaces we can support”.