LA Golf has hired Open Sports as its new distribution partner for Europe.

LA Golf was founded by Reed Dickens, the founding CEO of Marucci Sports. The Anaheim, CA-based company makes putters, shafts and balls.

Dickens said in a statement, “As demand for LA Golf grows, our partnership with Open Sports allows us to bring the best products in the game to a wider audience across Europe.”

Laura Tregelles, CMO for Open Sports, said: “I am thrilled to announce that Open Sports has partnered with LA Golf to introduce high-tech shafts favored by professionals to Golfers of all skill levels.  Personally, since I started using LA Golf shafts, my game has improved significantly. The innovative technology and exceptional design of LA Golf’s offerings set them apart from the competition. I am confident that Golfers throughout the EU will benefit greatly from these ground-breaking innovations.”

Image courtesy LA Golf