KÜHL is opening its first retail store in Jackson Hole, WY on May 19, located in the heart of town, marking the company’s fourth U.S. retail location.

“It is an honor for KÜHL to become the steward of this iconic store located on Jackson Town Square,” said KÜHL Founder Kevin Boyle. “Jackson Hole is a special place filled with an amazing history of the wild west and a mountain culture that forged this way of life.”