The 2023 Fourth of July holiday results across Kampgrounds of America, Inc.’s (KOA) campgrounds showed an increase in registration revenue of more than 12 percent over the prior year’s record results.
In Canada, the Canada Day holiday registrations were up nearly 7 percent.
“It’s exciting to see such strong growth over one of our busiest periods,” said Toby O’Rourke, president and CEO of KOA. “Our research shows that camping in general over the holiday was fairly flat year-over-year. However, we didn’t see that at KOA—our properties welcomed a record number of campers this year.”
According to data from KOA’s upcoming monthly research report, July edition, 21.7 million households camped over the Fourth of July, less than a one percent increase compared to 2022.
“The numbers are a great indicator of how the public responds to the KOA brand,” O’Rourke said. “Our employees and franchise partners provide an exceptional customer experience through their service and amenities at every KOA campground.”
The remainder of 2023 also looks to be well ahead of 2022. Advanced deposits for the KOA system are up almost 10 percent over last year.
KOA consists of more than 500 franchised and owned campgrounds.
