Kampgrounds of America, Inc. (KOA) and Holo Footwear announced a collaboration on a footwear line. The limited-edition KOA x Holo camp shoes will be sold exclusively through their respective websites in July and then launch at Nordstrom in August.
“Encouraging outdoor exploration has been a key tenet of our organization over our 60-plus year history,” said Diane Eichler, senior vice president of marketing at KOA. “Our partnership with Holo is yet another opportunity to encourage even more people to connect with the outdoors and each other while also supporting sustainable products and habits.”
“Our focus is on democratizing sustainability and ensuring the accessibility of the outdoors to everyone aligns well with KOA’s mission of encouraging people to connect with the outdoors and each other,” said Holo Footwear Co-founder and President Yuri Vega. “KOA campgrounds have been a part of my family’s summer trips for many years, so it is incredibly personal and exciting to have Holo Footwear partner with KOA on our first-ever brand collaboration.”
