Sears Holdings named Tara Poseley as SVP and president-Kmart Apparel. Poseley was formerly President for BEBE SPORT, and in six months created and launched PH8 (fate) to replace the BEBE SPORT brand.

Previous to
BEBE SPORT, Tara was President for Disney Stores North America, a
division of The Children’s Place as well as CEO and President for
Design Within Reach, a preeminent provider of distinctive modern design
furnishings and accessories.

She started her career with Gap Inc., as a merchant trainee. During her 15 years with the company, she held numerous senior leadership roles including SVP, GapKids and babyGap and played a key role in the launch of gapbody. Poseley earned a bachelor’s degree from the University of Wisconsin at Madison.

“Were excited that Tara is joining our apparel team,” said John Goodman, EVP-Home and Apparel. “She is an accomplished leader and merchant whom I have worked with previously. She brings to the company excellent product development and brand management experience and a demonstrated success in creating and inspiring high performance teams that are focused on satisfying the customer.”    

“As we to work to transform our business and enhance our relationships with our customers, Im pleased to add a leader with Tara’s wealth of apparel experience to our team,” added Bruce Johnson, Interim CEO and President. “Under John’s leadership, we are confident that we will continue to attract high caliber talent to the company.”

Poseley will be based in the company’s San Francisco apparel offices.