Kellwood Company will be developing an urban athletic line of apparel for Run Athletics, LLC, a brand created and owned by Reverend Run, founder of Run DMC, and his brother, entrepreneur Russell Simmons.
The athletic-styled line, which is expected to rely heavily on multiple logos and other embellishments, will be launched for Fall 2003 and will be sold by Run Athletics through Urban Specialty and Department Stores.
>>> Run KMD just didnt have the same ring to it…
