KangaROOS has named Deneen Habarta as its new product line manager for the US market. Operating under a new management team, KangaROOS is set to launch its first collection into the US market this fall with a more expansive collection to be introduced for the Spring 2009 season.
Habarta brings a comprehensive retail and footwear merchandising background to the brand, as the former owner of 5K Inc, a performance running and walking footwear store in Maryland. She also has extensive biomechanical experience, from a Pedorthics background complemented by experience as a fitness trainer.
“Were delighted to have Deneen on board to spearhead our new KangaROOS product line. Her experience both as a footwear retail store owner and pedorthics background translates to a solid understanding of the importance of great design combined with fit and comfort,” said Mary Taylor, chief marketing officer of one7 LLC.
In the US, KangaROOS is now run by one7, a footwear management house boasting a talented management team that is poised to build the KangaROOS brand as a leading maker of “affordable sport fashion” featuring unexpected designs and fun colors. The brand is being positioned as the go to alternative for young women and teens looking for affordable, fun, footwear.