Kahtoola, the manufacturer of footwear traction and performance gaiters, hired Jimmy Hopper as director of marketing, brand development and communications, effective immediately.
Hopper has over two decades of outdoor and footwear industry experience, including having worked with Teva, Keen, The North Face, Mountain Hardwear, and, most recently, Patagonia.
“Kahtoola is lucky to have Jimmy on board,” said Danny Giovale, founder and owner of Kahtoola, based in Flagstaff, AZ. “His experience in the outdoor industry is impressive. Combined with almost a decade at one of the best storytelling brands on the planet and his passion for adventure, Jimmy is the ideal candidate to lead Kahtoola’s marketing team.”
“Kahtoola is driven beyond the product they make, which was very important in my decision to move my family to Flagstaff. We’re coming back to the mountains after a decade living in a beach town and we’re excited for the access to recreation and a tight-knit community of people who care about each other and the environment they live, work and play in,” said Hopper.
Photo courtesy Kahtoola
