K2 Sports announced plans to integrate its Full Tilt collection of boots into the K2 product line, effective for the 2022/23 ski season.
Founded in 2006 under K2 Sports, the Full Tilt brand is known for its three-piece ski boot technology.
While the transition of the Full Tilt brand has been announced, the three-piece boot and Full Tilt’s global support of athletes will continue through the K2 Skis.
“Full Tilt Boots have been on my feet for 15 years, for every X-Games medal, film segment and edit. I’ve designed 10-plus years of pro model boots with Full Tilt and loved every second of creating, testing and marketing new versions every year. I’m excited for the future of K2 boots and to bring my flavor and style to a new line of products—the same molds, tech and design but with a new logo. The boots will continue to provide the look, comfort and stomped landings you’ve come to expect,” said Tom Wallisch, 2012 Winter X ski slopestyle champion.
The 2021/22 winter season will be the final ski season of Full Tilt in the market. Through Spring 2022, Full Tilt will continue to introduce product releases, provide customer service, dealer support, warranties/exchanges, support athletes, share content, and run a dedicated marketing platform.
K2 Sports said in its statement, “For decades, the original three-piece ski boot design has dominated competition, brought style to the ski boot game and provided fit solutions for countless skiers. Full Tilt’s part in this storied legacy has been a fun one, embraced by the passionate community of park skiers, freestyle enthusiasts and core ski shops that live and breathe skiing every day.”
K2 Sports’ portfolio of brands includes K2 Skis, K2 Snowboarding, K2 Skates, Backcountry Access, Ride Snowboards, Tubbs Snowshoes, Atlas Snow-Shoe Company, LINE Skis, Full Tilt Boots, and Madshus.
Photo courtesy Full Tilt
