JJB Sports has acquired the Original Shoe Company from Sports Direct International PLC for a consideration of £5 million ($10.0 million) in cash. The Original Shoe Company sells a range of branded lifestyle clothing and footwear including Ben Sherman, Henri Lloyd, adidas Originals, Timberland, Lacoste and K-Swiss. The retailer operates 60 Original Shoe stores based predominantly on the high street in the north of England and Scotland.

JJB plans to convert some of its smaller high street JJB stores into Original Shoe Company stores in the future. The Original Shoe Company will be run as a separate division of JJB, although it will share JJB's buying, financing and marketing functions.