JCPenney and Michael Strahan launched their second collaboration, MSX by Michael Strahan, a brand of active lifestyle apparel for men. MSX is available in approximately 500 JCPenney stores and at jcp.com as of May 21, 2016
“I had a lot of fun creating my first line with JCPenney, Collection by Michael Strahan, but I realized that in addition to great tailored pieces, men also need comfortable, stylish clothes that can be worn anytime,” said Strahan. “MSX by Michael Strahan is inspired by my active lifestyle and provides men trendy, yet functional pieces that can be worn everywhere – all for a great value. I’m really excited to be part of what’s happening in the overall athleisure movement.”
MSX by Michael Strahan apparel features details like no-chafe seams, auto-lock zippers, UV protection and reflective strips. From tees and polos to jogger pants and chinos, this active lifestyle brand features quick-dri and stretch.
“Michael Strahan is a great brand partner and his first collection was so successful that it was an easy decision to create a second, more casual line together,” said John Tighe, chief merchant for JCPenney. “The highly experienced design and sourcing teams at JCPenney worked closely with Michael to develop an innovative active lifestyle collection that provides men stylish, quality looks for an affordable price. Exclusive collaborations, like the one with Michael Strahan, instill newness into our stores, giving customers a dynamic shopping experience that can’t be found anywhere else.”
MSX by Michael Strahan joins the retailer’s assortment of active wear brands for men including Nike, Adidas and JCPenney private brand, Xersion.
Photo Courtesy JCPenny