MBT, the physiological footwear brand, has hired Jan Stig Andersen as its CEO. He most recently has served as CEO of the BTX Group A/S, one of Europe’s major textile fashion groups. Prior to that Jan Stig Andersen served as CEO of ECCO North America.
Andersen has held several key management positions at ECCO, including Member of the Group Managing Board and Executive Vice President of Sales, Retail & Marketing.
According to Hermann Oberschneider, Chairman of MBT's board of directors, the hiring of Andersen marks a change of focus in the MBT Group.
“We are confident that Jan Stig Andersen's experience, proven track record of achievement and passion will expand MBT's footprint around the world. Jan Stig Andersen has a strong understanding of the product, market and of the consumer. Based on MBT's unique product and the company’s efficient operational set-up, implemented during the latest years, we are convinced that MBT is ready to begin a new chapter and Jan Stig Andersen is the right man to create the foundation for further growth.”
Andersen is 43 years old and a Danish native with management background in international, multicultural environments in companies, both privately and private equity owned.
Andersen replaces interim CEO Ken Pucker, who has been leading MBT over the past year.
“We are grateful to Ken for his commitment and vast contributions. He has successfully led a transformation of MBT from a tremendous product to a well-run company. The operational standards and go-to-market vision that Ken leaves behind will put MBT in good stead for the future,” said Oberschneider.