Jaco Clothing, the athletic apparel brand designed for high performance training disciplines, has been acquired by Power in Honor LLC and now operates as Jaco Athletics LLC.
Under the ownership structure, Jaco founder Ron Wilson will remain the company president and will continue to manage the key operations of the business, including building Jaco Athletics as a top quality hybrid training and performance brand. Jaco Athletics will report directly to Glenn Robinson, chairman, of Power in Honor LLC.
“From the start, I always believed that Jaco had the potential to grow into a category leader as a smart, high performance brand for the training disciplines targeted to an emerging culture of new athletes,” said Wilson. “Today, Jaco takes a giant step forward in making this a reality.”
Originally founded as an innovative, high quality manufacturer of Board Shorts and other athletic apparel worn by premier athletes, such as UFC star and former Light Heavyweight Champion, “Suga” Rashad Evans, Wanderlei Silva and others, Jaco will restructure some key business and manufacturing platforms allowing the brand to further achieve aggressive growth opportunities, while maintaining the focus on building the brand as a leader in the quality, high performance lifestyle and athletic apparel category.
Based in Southern California, Jaco Athletics stands for respect, strength, courage, and tenacity, and will continue to design and develop high performance apparel for high performance lifestyles.
About Jaco Clothing
Jaco Clothing is a performance sports brand that designs apparel for the training disciplines and emerging culture of a new breed of athlete. Our dedication to understanding these athletes has allowed us to create a brand that embodies the attributes that define them: Respect for one's self, others, and the environment; Strength in mental fortitude that translates itself into capabilities and accomplishments; Courage to do what other's only dream of doing; Tenacity with the ability to view failure as a valuable part of the journey.