Jack Wolfskin partnered with Bleubird, founded in 2016, to see the Belfast-based outdoor lifestyle equipment distributor and brand exclusively represent Jack Wolfskin in Ireland and Northern Ireland, effective immediately.
“Bleubird’s addition to our family of global partners is a very exciting one. They are a team of young and energetic outdoor enthusiasts that we align closely with on many relevant points, from corporate responsibility to social and environmental impact. For this reason, this partnership makes perfect sense as Bleubird joins Jack Wolfskin as the exclusive sales agent in the Irish market, said Steve Rosier, UK country manager at Jack Wolfskin.”
“We are excited about expanding the reach of Jack Wolfskin throughout the Irish markets. Nature is at the heart of Bleubird’s inspiration and drive. We enter this new era with Jack Wolfskin confident they share our M.O. and a profound responsibility to build an authentic business that protects the planet,” said Matt Creighton, the founder of Bleubird.”
Photo courtesy Jack Wolfskin
