Isis for Women has hired outdoor industry sales veteran Don Maneth to the national sales manager position.
In his new position, Maneth will provide leadership and support for the Isis North American sales team, help to elevate service for existing customers, open new retail sales accounts, and create strategies to grow overall Isis exposure and market share.
“Don's experience has taught him how to grow small, authentic active brands, partner with reps to increase distribution to gain placement in specialty and national retail stores, as well as analyze and forecast to meet and exceed goals,” said Kelly Gorder, VP with Isis. “We are really excited for Don’s enthusiasm, business mindset, and team approach. We look forward to his help taking ISIS to the next level.”
Filling a position crucial to brand growth and increased distribution in the North American market, Maneth represents an elevated commitment to the continued success of Isis, bringing over 15 years of sales experience to the specialty women's brand.
Maneth's extensive knowledge of outdoor sales includes three years as national sales manager for outdoor and key accounts with Ocean Minded, five years as regional sales and marketing manager with Specialty Sport Venture (the retail arm of Vail Resorts), and two years as a sales representative with Atomic Snowboards.
Maneth officially started with Isis on Feb. 21, 2012 and will report directly to Gorder.
