Intersport International Corp. signed a Franchise Agreement with Momentum Sports Co. Ltd., the biggest sports retailer in Taiwan operating over 220 sports stores including Multibrand and Monobrand stores.
This cooperation among two strong partners shall further boost the Intersport business in Asia-Pacific IIC – Intersport International Corporation (IIC) is pleased to announce that a Franchise Agreement was signed for its retail banner, Intersport, together with Momentum Sports Co. Ltd. (Momentum Sports). The agreement allows Momentum Sports to open Intersport stores in Taiwan, sell Intersport’s private label products online and offline and have access to all other IIC products and services. Intersport and Momentum Sports want to grow together by connecting the strength of both parties.
Established in 1981, Momentum Sports became Taiwan’s biggest sports retailer with over 220 stores in all major cities. Herman Lin, President of Momentum Sports states: “We are proud to co-operate with the leading, global multi-brand sports retailer Intersport. Running, fitness, and other sporting activities as well as a healthy lifestyle are on the rise in Taiwan. With Intersport, a successfully proven retailing concept, having a global footprint and more than 50 years of experience, we have found the right partner to increase our multisports business both online and offline.“
Steve Evers, CEO IIC-Intersport International Corp. states: „The global expansion of Intersport continues. We are proud to announce our partnership with the leading Taiwanese sports retailer, Momentum Sports and look forward to boosting our sports retail business in this fast-growing market. This alliance of two strong partners will build the base for a long-term success in the area.”
