Industrial Revolution (IR), a Seattle manufacturer of outdoor accessories, added two sales rep groups to its team. Wild Moon LLC and Pacific Recreation Sales Inc. will help IR continue to grow and service its specialty and national chains in two strategic territories.

Based in Minneapolis, Chet Cisek and the Wild Moon LLC team bring more than 40 years of collective experience to Industrial Revolution. They will represent IR’s brand in the Upper Midwest region, including North Dakota, South Dakota, Nebraska, Kansas, Minnesota, Iowa, Missouri, Wisconsin, Illinois and the Upper Peninsula of Michigan.

JJ Anderson and the Pacific Recreation Sales Inc. team are headquartered in Bakersfield, CA and offer more than 20 years of experience in outdoor specialty retail, mass retail and online retail. PSRI will handle the Southwest region, including California, Arizona and Nevada.

“I couldn’t be happier that Industrial Revolution has brought on such strong teams to better engage and service our retail partners,” said Aaron Olsen, national specialty sales manager for Industrial Revolution. “Filling these two strategic territories is key to IR’s plan to have world class representation across the country.”

Industrial Revolution, which manufactures and distributes products from UCO Gear, Morakniv, Light My Fire, Esbit and Intova, is actively looking to fill several open territories to complete its national coverage. That includes the Rockies, South Central, Great Lakes and Mid-Atlantic regions.