Igloo welcomed Ryan Kingman to the newly created position of VP, brand partnerships.

With more than 20 years of branding and marketing experience within the youth culture and entertainment industries, Kingman joins the creative team at Igloo’s Costa Mesa, CA office. In his role, Kingman will oversee and forge new brand partnerships and license opportunities for Igloo with a focus on the Playmate line of coolers.

“We’re incredibly excited to have Kingman join the team to lead the vision and strategy of our Playmate line,” stated Dave Allen, Igloo president and CEO. “As we continue to invest in building the brand, we are all excited to see how Kingman will help shape Igloo in the future.”

Kingman was the co-founder and chief marketing officer for Stance, where he and his team identified a new category in lifestyle apparel, pioneered several innovations in sock manufacturing and marketing and developed an incentivized athlete-investor model, the sum of which took Stance from concept to significant scale.

Kingman has built marketing platforms that span a wide array of sports, cultures and communities, and established licensing and endorsement deals with a roster of athletes, brands and performers, sports leagues and media properties. He and his teams have been recognized with multiple awards including SIMA (Surf Industry Manufacturers Association) Breakout Brand of the Year and Cannes Advertising Campaign of the Year.

Kingman co-founded the creative agency, Studio Remains, where he will continue as a partner and include Igloo among its client roster.

Photo courtesy Igloo