High-Speed Gear (HSG), dedicated to manufacturing 100 percent American-made, battle-proven tactical gear. has appointed Jay Sheets as sales manager. The company said the promotion recognizes Sheets’ dedication and contributions to the company’s products group. He joined the company in 2020 as a dealer account manager.

“Jay began his journey with High Speed Gear four and a half years ago and has demonstrated his commitment to customer satisfaction and excellence during his tenure. His outstanding performance, contribution to driving sales and company growth and strengthening relationships with dealers are just a few reasons why he was selected for the role,” the manufacturer of tactical gear and accessories said in a media release.

As sales manager, Sheets oversees sales and customer service at the company’s world headquarters in Swansboro, NC, and includes developing strategies to expand the brand’s market reach while fostering relationships with dealers and distributors.

“I am very proud of what Jay has accomplished over the past several years,” said Allison Mitchum, director of sales and marketing at High Speed Gear. “Jay has a proven track record of success. He thinks outside the box, goes above and beyond for our customers and has a deep understanding of our products and brands. Jay’s level of excellence perfectly represents our company and our mission to continue to serve our customers by providing the best gear with the best service.”

Image courtesy High Speed Gear (Shown: official mag pouch of the U.S. Marine Corp.)