Hest reported that it partnered with Yukon Trading Company for sales representation in the Pacific Northwest region.
“Yukon Trading Company’s proven track record has developed an enviable regional dealer network in the Pacific Northwest,” said Hest Sales Director Chris Tennal. “Yukon Trading has delivered strong work across many specialty retail segments, successfully growing both established outdoor brands and, more recently, start-up brands in the overland and car-camping marketplace. I am confident that the team at Yukon Trading is well-positioned to deliver our goals and drive value for its retail partners.”
“Yukon Trading Company is excited to partner with Hest. The brand has established a new benchmark in the vehicle and camp sleep products category,” said Yukon Trading Company owner Stuart McCornack. “The brand’s innovative products and core values align well with ours, and here in the PNW, Hest’s uncompromising approach to product design and quality, combined with our premium retail partners, is a perfect match. We look forward to expanding Hest’s brand awareness and retail footprint in the years to come.”
Founded in 1996, Yukon Trading Company is an outdoor rep group based in the Pacific Northwest. Yukon is primarily a sales and marketing agency working independently with manufacturers of outdoor products to build partnerships with specialty retailers and organizations in the Pacific Northwest.
