Haro Bicycles, based in Vista, CA, promoted Doss Barnes to chief operations officer, one year after joining the company as director of supply chain.

Barns’ primary responsibilities include oversight of Haro’s global supply chain, assembly, product lifecycle management, and demand planning.

“I couldn’t be more thrilled than I am with Haro’s direction” commented Barnes. Our commitment to the transformation of the brand through innovation both with product development and our supply chain is truly unique. More importantly, our dedication to our people and customers is second to none and that’s exciting to be a part of.

“Haro has enjoyed more than four decades of success in competitive cycling and is now taking that passion even further as we build out an even wider product portfolio, in segments and at performance levels people haven’t seen from us before. We’ve built an industry-leading vertical supply chain which will allow us to exceed our customers’ expectations while keeping things fresh. We have a motivated team working hard to put forward products we ourselves want to ride. We can proudly say Haro is a company developing bikes by riders for riders.”

Photos courtesy Haro