Hardy and Greys, two fly fishing brands owned by Pure Fishing, added Jacob DePriest and Ross Kingsley as independent sales reps. DePriest will represent the brands across the TALO states and parts of the Midwest, while Kingsely will cover the Southern Rockies region.
“Hardy and Greys are proud to have Ross Kingsley and Jacob DePriest representing our brands in the Southern Rockies and TALO States,” said Craig Cantelmo, field sales manager at Pure Fishing. “Ross and Jacob have both created strong relationships with independent fly fishing specialty retailers and bring a wealth of experience, knowledge, and a shared commitment to delivering exceptional value to our customers.”
Based in New Braunfels, TX, DePriest, of PrimeTime Outdoor, will cover Arkansas, Texas, Kansas, Missouri, Oklahoma, Louisiana, and Nebraska.
“I feel immensely fortunate to represent Hardy and Greys for retailers in Texas, Oklahoma, Louisiana, and Arkansas,” said DePriest. “These legendary brands, renowned for their unparalleled craftsmanship and innovation since 1872, offer retailers the opportunity to provide anglers with world-class fly fishing gear. It’s a privilege to partner with retailers in these dynamic states, connecting them with Hardy and Greys’ storied legacy to enhance the fly fishing experience for passionate anglers.”
Kingsley, based in Denver, CO, will represent Utah, Colorado and New Mexico.
“These brands and products, with 150 years of history, are just special,” said Kingsley. “Combine a premium product portfolio with premium specialty retailers, and who wouldn’t want to be a part of that? I’m honored and excited to work with such a solid team of folks and contribute to the retailers and Hardy legacy moving forward in the Lower Rockies.”
Pure Fishing’s portfolio of brands includes Abu Garcia, Berkley, DAM, Fenwick, Fin-Nor, Frabill, Greys, Hardy, Hodgman, Johnson, JRC, Madcat, Mitchell, Penn, Pflueger, Plano, Prologic, Savage Gear, Shakespeare, SpiderWire, Stren, Ugly Stik, and Van Staal.
Image courtesy Hardy