GSM Outdoors, a company that markets a number of outdoor oriented products promotes Ben Smith to marketing manager.
Smith will be responsible for media budgets, product distribution to key influencers as well as communicating our brand message to the industry. In addition, Smith will also continue his sales responsibilities with key accounts.
“Ben is very passionate about the outdoors and has in-depth product knowledge and experience in the field from his many years spent hunting and scouting in his home state of Wisconsin. He has been a true asset to the GSM team and we feel he will excel in this position and help drive our brands to the next level,” says Vice President of Product Development and Marketing Doug Mann.
“GSM has provided me with a great opportunity for growth. This not only applies to my personal career, for which I’m very grateful, but the continued growth of a company that’s been at the forefront of technology and innovation for quite some time,” says Smith.
Smith will evolve into his dual role as GSM enters into the 2014 season with some of the most innovative products being introduced in the company’s history.
