Rincon Group’s Bobbi Gale Bensman and Steven Srednick will serve as the Gramicci’s sales representatives to specialty dealers throughout Colorado, New Mexico, Wyoming, Utah and Texas.
Climber and athlete, Bensman, has been representing core outdoor and climbing brands since she retired from the professional climbing life in 1999 of which she had a 21-year career. She joined forces with her husband, Srednick in 2005.
Eric Poore and Will Mott, both based in Boulder, CO, are also part of the Rincon agency, which represents Darn Tough Vermont, the Mammut Sports Group and Evolv Climbing and Design.
‘Attracting and recruiting this kind of talent is exciting for Gramicci as well as for our dealer partners in the Rockies’, said Lori Nuss, national sales manager, Gramicci. “As a core climbing and lifestyle brand, The Rockies territory is a crucial part of our business and having Bobbi and Steve on board, will provide our dealers with the support and service they need to be most successful.”
Photo courtesy Gramicci, @joshlrsn
