Garmont USA will partner with Justin Singer and the Pacific Sierra Group to cover Southern
California and the Southwest.

“We are excited to have Justin and the group elevate the brand to new heights,” said Gord Bailey, president of Garmont USA. “With the introduction of the new Masterlite, a high-performance ultralight alpine touring boot, as well as the new Amica and Zenith series of light hikers, the connection between Garmont and outdoor adventure has never been stronger.”

The Pacific Sierra Group is a sales rep team that covers the markets of California, Nevada, Arizona and Hawaii.

Singer, based in Truckee, Calif., is an experienced backcountry skier, with a passion for both the sport and the industry.

“I've known for years that being a sales rep in the outdoor industry is my true passion,” said Singer. “Traveling the west, working with great people, selling amazing product – it's a fantastic job and an exciting time to be representing Garmont in the field.”