New England Footwear appointed the Fred Gale Inc. agency to represent the GoLite Footwear brand. Gale will be responsible for building the GoLite Footwear business with select retailers throughout Ohio, Michigan, Indiana, West Virginia and Western Pennsylvania.


With more than 25 years’ experience in the footwear industry, Fred’s career has included 10 years as U.S. national accounts manager for Quebec based Regence Inc. and 10 years as an account executive for Lowell Shoe Company.


“Fred brings an abundance of experience and a wealth of product knowledge to our team, and we are thrilled to be working together. We are confident that he will do a great job of managing our existing business as well as opening the appropriate distribution that is aligned with our brand in these important markets”, said Scott Briggs, President of New England Footwear.


Gale is based in Akron, Ohio.