Sports Engineering Inc. (SEI), the exclusive licensee of SmartSpring technologies, announced the appointment of former LA Laker Keith Erickson to its advisory board.
A former United States Olympic athlete, UCLA Bruin and LA Laker , Erickson plans to help increase the awareness of SEI’s SmartSpring technologies.
SEI believes that SmartSpring, will be a disruptive technology in the footwear space. The SmartSpring technologies were developed by Christopher Brown and his student team at Worcester Polytechnic Institute.
According to Brown, “SmartSpring technologies moderate loads that could cause knee, Achilles, and ankle injuries to athletes. The same system can mitigate loads for increased comfort in all types of footwear.”
“Keith’s multisport skillset and perspective will provide SEI with valuable input as the Company and its SmartSpring technologies progress,” said Ed Cowle, CEO of SEI.
“Our SmartSpring technologies have the potential to bring about serious and important change to footwear of all types and price points. We believe that the technologies can help reduce injury, enhance performance and provide comfort in ways not yet seen” added Robert Daniels, president of SEI.
