SGB Footwear

Report: Crocs Brand Acceptance with Pop Culture Continues to Grow

According to the STI: Popstats 2023 dataset, in 2018, there was a gap of more than $6K between the median household income (HHI) in Crocs’ potential market ($81.0K/year) and in its captured market ($74.7K/year). But by 2023, the median HHI of the brand’s potential market ($75.5K) and captured market ($75.9K) had more closely aligned.

Puma Hoops and Lamelo Ball to Launch First Lifestyle Shoe

LaFrancé takes its inspiration and name from Ball’s lifestyle brand specializing in designer streetwear. The inspiration for the style comes from the chunky silhouettes of the 90s and early 2000s skate footwear.