Coca-Cola Launches Third Annual America’s Favorite Park Contest
Coca-Cola kicked off its third-annual America Is Your Park campaign, in which people can vote on line for for their favorite park to win the title of “America’s Favorite Park” and win a recreation grant of up to $100,000. The prize was c
Point 65 Kayaks and WYNIT Distribution Hire U.S. Sales Chief
Point 65 Kayaks Sweden and WYNIT Distribution LLC have, in a joint effort, hired Harry Longerbeam for the newly created position of national sales manager, Point 65 USA…
DSW Ups 2012 Guidance on 10.8 Percent Gain in Q1 Comps
DSW Inc. raised its guidance for 2012 after reporting sales rose 10.9 percent to $558.6 million in the first quarter on comp store sales gains of 10.8 percent compared with the first quarter of 2011…
NFHS Announces Rule Changes for High School Soccer
The National Federation of State High School Associations (NFHS) Soccer Rules Committee passed three rules revisions for the 2012-13 soccer season at its January 23-25 meeting in Indianapolis, IN. The most significant change involves the elimination of th
Endurance Athletes May Be at Risk of Hormonal Imbalances
A new study conducted by UCLA School of Nursing researchers has found that competitive male cyclists may experience hormonal imbalances that could affect their reproductive health. The study found heightened levels of estrogen in endurance athletes associ
Minnesota Targets Cyclists in New Tourism Campaign
State agencies, private organizations, and businesses in Minnesota have launched a new campaign called “Pedal Minnesota,” to encourage more people to get on bikes more often, in Minnesota…
Evoshield Signs Robert Griffin III to Endorsement Deal
Evoshield has agreed to an endorsement partnership with Robert Griffin III, the No. 2 overall selection of the Washington Redskins in last month’s NFL draft. The former Baylor quarterback and 2011 Heisman Trophy winner, affectionately known as RG3,
Summer Travel Outlook Brightens
For the second consecutive year, the outlook for summer travel continues to brighten with more than three in five U.S. adults (64%), or an estimated 154 million Americans, planning on taking at least one trip for leisure purposes during the next six month
Crocs Enlists Leading Fashion Bloggers to Promote Brand
Crocs, Inc. has enlisted five style and fashion bloggers as “CrocStyle Insiders” to highlight on-trend, yet comfortable, Crocs footwear throughout the year. Each blogger will help share new, fashionable Crocs products with their readers, as well as host i
Poron Exec to Address Sports Engineering Society
Rogers Corporation's new business development manager for Poron Cushioning, Dave Sherman, has been invited to present “Impact Mitigation Designs with Foams” at the ninth biennial International Sports Engineering Association (ISEA) Conference, which w
Little Hotties Rolling Out New Packages This Fall
Little Hotties has revamped its logo and packaging in bid to get its hand and footwarmers off the checkout counter and onto pegs at retail stores…
Famous Footwear to Sponsor Sea to Shining Sea Cycling Tour
World T.E.A.M. Sports CEO and President Paul Tyler announced that Brown Shoe Company and its Famous Footwear retail stores have joined as sponsors of the second Sea to Shining Sea cross-country bicycle ride with wounded warriors from America's milita
RECALL: 105 4ZA Threadless Carbon Stems
Sinclair Imports, of Reno, NV and Quality Bicycle Products, of Bloomington, MN are recalling about 105 threadless carbon handlebar stems which can break and create a fall hazard, the Consumer Products Safety Commission announced…
MBT UK Falls into Administration
Masai GB Ltd, the UK distributor of MBT footwear, has confirmed that it has fallen into administration and has appointed Chris Laughton and Peter Godfrey-Evans of Mercer & Hole as joint administrators. The administration of the UK arm follows the filing f
U.S. Skier Visits Hit 20 Year Nadir
The National Ski Areas Association (NSAA) reported that this winter season resulted in 51 million skier visits in the United states, the fewest since 1991/92. This was in comparison to a record 60.54 million visits last year…
