Golf Locker Partners with David Leadbetter
GolfLocker.com announced an exclusive agreement with PGA Professional David Leadbetter, which includes two comprehensive A Swing Golf Instruction Trips of a Lifetime at The Leadbetter Golf Academy in Orlando, FL…

K-Swiss Announces Curriculum For Diplo Led Campaign
K-Swiss announced the curriculum for its recently unveiled inspirational campaign “The Board,” led by renowned DJ, producer and entrepreneur Diplo…
Spenco Sponsors ‘Play it Safe’ Campaign
To support National Foot Health Awareness Month in April, Spenco is sponsoring the American Podiatric Medical Association’s Play it Safe campaign…
White Sierra Hires New E-Commerce Coordinator
White Sierra hired Ms. Erin Kizorek as e-commerce coordinator for White Sierra, effective immediately…
BSN Sports Acquires Em-Roe Sporting Goods
BSN Sports has completed the acquisition of Indianapolis-based team sports dealer Em-Roe Sporting Goods…

Under Armour Celebrates Jordan Spieth’s Masters Win
Under Armour took little time to honor Jordan Spieth's dominating win at the Masters. Shortly after the tournament ended, the front page at UnderArmour.com included a picture of Spieth with the proclamation “He's Just Getting Started.”…
Patagonia’s VC Fund Invests in Textile Chemical Company
Patagonia's in-house venture capital fund has invested an undisclosed sum in a Swiss chemical company focused on producing high-performance textile treatments from natural materials…
Pou Sheng Reports Q1 Sales up Nearly 24 Percent
Pou Sheng International, one of China's largest retailers of branded athletic footwear and apparel, reported net sales increase 16.7 percent in March and 23.9 percent for the three months ended March 31…
Rising Consumer Confidence Fuels Strong Q1 at Pou Sheng
Pou Sheng International (Holdings) Limited, the largest distributor of international branded athletic apparel and footwear in the People's Republic of China, reported net sales increased 23.9 percent for the first quarter ended March 31…
Chaco Adds New England Rep Team
Chaco continues to expand its sales team with the addition of Hawk Associates in New England…
Evolv Names New Rep for South Central Region
Evolv Sports has hired Will Mott as an independent rep for its climbing footwear in Arkansas, Louisiana, Mississippi, Oklahoma and Texas…
Adidas Outdoor Ups Support for Mountain Guides
Adidas Outdoor has been named the Official Approach Shoe Sponsor for the American Mountain Guides Instructor Team in 2015 and will provide its Terrex Scope and Terrex Scope GTX to 50 guides…
Seirus Names Carlson as Sales Manager, Snow Sports
Seirus has named Dean Carlson as sales manager in its snow sports division, where he will manage key accounts and regional territories…

Allen Edmonds Collaborates with Jack Nicklaus
Allen Edmonds collaborated on a line of golf shoes with golf legend Jack Nicklaus…

Utah Apparel Startup Raises Expansion Capital
Discrete has secured an investment from HyperActive Capital that will enable the Utah-based outdoor and active lifestyle brand to scale operations…