Footwear Unlimited announced Jon Hanson has been named executive vice president and general manager for its Spyder Footwear brand.

“Jon’s vision and experience align with where we are headed in the outdoor space,” said Pat Mooney, CEO, Footwear Unlimited. “With many brands in the market more apparel and gear focused, Jon’s leadership will help Spyder Footwear become a significant and profitable part of their business.”

Hanson brings 20 years of experience in the outdoor industry where he has held leadership roles with global outdoor brands. Most recently, he was the sales director for outdoor brands at Amer Sports, overseeing sales for Salomon, Atomic, Suunto, and Arc’teryx.

“I am excited to lead the footwear category for such an iconic ski brand. Over the last 20 years, I have worked with many brands in the outdoor and ski space, across both hard-goods and soft-goods, and I am looking forward to utilizing that experience to grow Spyder Footwear. I am also thrilled to work with the talented team at Footwear Unlimited. With Footwear Unlimited being experts in the Footwear space, we have an opportunity to really be disruptive in the outdoor and ski industry.”

Founded in 1966, Footwear Unlimited’s brand portfolio includes Baretraps, Spyder Footwear and the Frye Company Footwear.

Photo courtesy Spyder Footwear