FishUSA, the online retailer of fishing tackle, has hired industry veteran 
as director of wholesale, a new role the company created to lead its recently launched wholesale division.
Guthrie joins FishUSA after 30 years in the fishing tackle industry, where he has focused on driving growth, optimizing dealer programs and building sales teams. Most recently, he was the national accounts manager at Big Rock Sports. Formerly, he was national accounts manager for Maurice Sporting Goods.
“We’re thrilled to welcome Kirk to the FishUSA team,” said Dan Pastore, president of FishUSA. “His knowledge of the fishing tackle industry, commitment to customer service, and vision for growth make him the perfect leader to scale our wholesale division. This move allows us to better support retailers across the country with the premium fishing gear and service we’re known for.”
FishUSA’s wholesale division provides dealers with access to leading fishing brands, exclusive product lines and a streamlined ordering process.
“This is an exciting opportunity to help shape something new while staying rooted in the fishing industry I’ve been passionate about my entire career,” said Kirk. “FishUSA has an incredible reputation and a talented team. I’m looking forward to building strong partnerships and delivering value to dealers nationwide.”
FishUSA maintains its headquartered in Fairview, PA.
Images courtesy FishUSA/LinkedIn
