Field Logic, the maker of the Block, the GlenDel Buck and Rage expandable broadheads, has promoted Mike Weinkauf to the position of executive vice president and CMO, effective immediately. 

Weinkauf will assume supervision in the areas of sales, marketing and product management for all facets of strengthening the core brands of Field Logic: Rage, Block, GlenDel and Black Hole. Weinkauf will work closely with the newly hired COO Jeff Engstrom, but will continue to report directly to Field Logic President Larry Pulkrabek.

“Mike has done an outstanding job working to develop and implement effective strategies for our company,” said Pulkrabek. “Our dealers have already realized significant sales increases and great profits due to his creative and tireless efforts. His promotion to this newly created position is well deserved.”

 Prior to joining the team at Field Logic earlier this year, Weinkauf spent 13 years with Babe Winkelman Productions in Brainerd, MN. As president with this very visible company, he was responsible for all facets of the company, which included: production, marketing, advertising sales, profit and loss, and television syndication. Weinkauf also co-hosted the popular hunting series “Outdoor Secrets” that airs on VERSUS, FOX, Wild TV and in various broadcast markets. 

Weinkauf and his family currently reside in Duluth, MN.