On the heels of surpassing more than $1 million donated to organizations that support its mission since 2014, Operation Hat Trick (OHT) announced its newest partnership with Fanatics.
The partnership will include a significantly increased commitment to providing OHT branded and co-branded products across Fanatics’ wide network of online and mobile stores. Fanatics Brands will be licensed to manufacture OHT apparel products and the company will also source products from existing and future OHT licensed apparel and non-apparel manufacturers.
“Fanatics is a clear leader in the sports licensed products industry, was an early supporter of OHT, and has continued to offer OHT branded products since our founding,” said Dot Sheehan, founder and CEO of Operation Hat Trick. “Its willingness to expand its support for OHT and our military support mission is exciting, and the expected strong sales will help us to grow our support for injured veterans and service members.”
Operation Hat Trick, a 501c3 organization, increases awareness, support and funding for the recovery of wounded service members and veterans through the sale of branded merchandise, proceeds of which are distributed to selected organizations that support OHT’s mission. OHT’s unique licensed product business model was born in college licensing and is the first of its kind. The brand is now supported by many professional leagues and a growing list of brands in and outside of sports.
“It’s incredible what OHT has been able to accomplish over the years through their various grassroots initiatives, and their commitment to assisting members of the military is something we are very proud to stand behind,” said Fanatics College president Derek Eiler. “We look forward to significantly expanding our partnership with OHT to raise funding and awareness for their mission.”