Eyeking, the performance eyewear company based in Melville, NY, opened a design and development studio in Irvine, California. The team will focus on the ideation and creation of Under Armour Eyewear and Hobie Polarized collections.
Eyeking Senior VP of Design Scott Betty stated, “The opening of our new California design and development studio marks a significant moment in Eyeking’s history as we bring together for the first time our talented creative team under one roof.” The design team will concentrate on category innovations in the performance, lifestyle sunglass and optical collections for the company.
Betty continued, “It’s an exciting new chapter for Eyeking, and we’re confident the work generated in the California design studio will greatly benefit the brands we support as we look to 2017 and beyond. Most importantly, this new office is conveniently located in Irvine, with easy access to premium retail and nearby collaborative partners, as well as 300 plus days of sunshine a year.”
