SGB Executive Sports & Fitness

Fitbit’s Shares Sink On Weak Guidance

Fitbit in the fourth quarter managed to show its first quarterly year-over-year increase in device sales since the fourth quarter of 2016. But shares were trading down about 16 percent in late-afternoon trading amid warnings of softer-than-expected sales for the first quarter and margin deterioration for the year.

Big 5 Turns Bullish As Winter Kicks In

Big 5 Sporting Goods Corp. said its holiday quarter came out better than expected as chilly weather goosed sales. Continued seasonal weather into February also has the California-based chain upbeat for the first quarter.

Adidas Earns Upgrade On Yeezy Momentum

Wells Fargo raised its rating on Adidas to “Outperform” from “Market Perform” due to the success the brand is finding with its “democratization” of Yeezy, its sub-brand collaboration with Kanye West.

Retail Reports Roundup

Retail studies arrived over the last two weeks on the value of in-person customer service, in-app spending growth, mobile payments, virtual assistants, supply chain digitization and more…

Wolverine’s Shares Sink On Cautious Guidance

Wolverine World Wide reported sales came in slightly below Wall Street’s expectations but are expected to accelerate to mid-single digit growth in the back half of 2019 due to an expected turnaround at Saucony and accelerated growth at Merrell and Sperry. EPS guidance for 2019, however, came in below expectations as the company plans to ramp up brand-building efforts this year.

SFIA: Sports Industry Facing Too Many Casual Participants

The annual SFIA Topline Participation Report found more Americans embracing healthy lifestyles in 2018, including notable gains in participation in a number of outdoor and fitness activities. But the study found tackle football participation taking another hit and overall gains being driven by casual rather than core participants.

SportChek Q4 Boosted By Owned-Brands Push

Canadian Tire Corp reported that its SportChek segment saw same-store sales climb 2.5 percent in the fourth quarter, helped by a strong reception to its owned brands, Ripzone, Helly Hansen and Woods. Said Allan MacDonald, Canadia Tire’s EVP of retail, “I’m pleased that our owned brand strategy has now taken root at Sport Chek where we have to compete with some of the greatest brands in the world.”

Puma’s Forecasts Double Digit Growth Again In 2019

Puma closed out its 70th year in business by seeing sales further accelerate in the fourth quarter, led by strength in Asia and North America. Another year of double-digit revenue growth and”significant” earnings gains was predicted for 2019.

Under Armour Struggles To Revive North America Growth

Under Armour Inc.’s fourth quarter came in better than expected in the fourth quarter due to strong growth internationally and fewer promotions. But sales in North America dropped 6 percent and a return to growth isn’t expected in the region until at least the second quarter. Patrik Frisk, president and COO, “When you’ve lost space on the shelf you got to earn it back and it takes a little bit of time.”

Retail Roundup … 7 Reports For February 2019

Retail studies arrived over the last two weeks around the state of influencer marketing, the link between inventory efficiencies and markdowns, turning one-and-dones into recurring customers, brands’ opportunities to “mend A divided nation,” and more…

Aisle Talk Week Of February 4

Top headlines from the active lifestyle industry you may have missed this week, including a number of former Cabela’s employees, led by Matt Highby, officially launching Highby Outdoors, an e-commerce site focusing on outdoor gear.

Transformation Efforts Pay Dividends For Amer Sports In 2018

Amer Sports, which is close to completing its mega-merger with China’s Anta Sports, reported a “solid” fourth quarter with slightly lower earnings but improving sales momentum. The gains were led by its Arc’teryx and Peak Performance apparel brands, strong DTC growth, and accelerated growth in China and the U.S.