SGB Executive Sports & Fitness

EXEC: SFIA’s President & CEO Todd Smith Discusses the Power of Sports and Fitness

Todd Smith, president and CEO of the Sports & Fitness Industry Association (SFIA) since last October, talked with SGB Executive about how it is evolving to meet its mission to promote sports and fitness participation and industry growth, its new initiatives and the Trump administration’s decision to bring back the Presidential Fitness Test.

EXEC: Safilo Sees Smith Optics Post Strong H1 Core Channels Growth

Blenders continued to be impacted by promotion-driven demand in the entry-level price segment but its performance showed an improvement compared to the first quarter. Smith’s Sports channel sales were said to be held back by a Safilo decision to to temporarily limit imports of new winter items from China.

Macron Records 14.7 Percent Growth in Half

The Italian sportswear brand reported sales rose 14.7 percent in the first six months of 2025, to €107 million ($122mm) from €93 million a year ago. The gains were supported by “significant growth” in Germany and the U.S.

EXEC: Adidas Confirms Outlook but Q2 Sales Miss Estimates

In euro terms, revenues grew 2 percent y/y to €5.95 billion. The company also noted that the strengthening of the euro against several currencies resulted in an unfavorable translation impact of ~ €300 million in the quarter.

EXEC: GlobalData Sees Adidas Taking Further Share from Nike in 2025

In an update on the global apparel sector, GlobalData forecasts Adidas will “remain one of the biggest winners within the global apparel market in 2025,” taking market share from Nike. Other share gainers within the sportswear category, including apparel and footwear, are expected to be New Balance, Skechers and Shein.

EXEC: Decathlon to Double India Sourcing to $3 Billion by 2030

The French sporting goods company said that by the end of 2030, the retailer will source 15 percent of its goods from India, with the growth driven by “high-potential” categories such as footwear, fitness equipment and technical textiles.

EXEC: Nike Shares Jump After JPMorgan Upgrade and Price Target Hike

Shares of Nike climbed $2.97, or 3.9 percent, to $79.24 on Monday, July 28 after JPMorgan upgraded the stock to “overweight” from “neutral” due to progress on reducing inventories, momentum in securing wholesale orders and innovation showing promise for performance product.

EXEC: PwC Sees Continued Sluggish M&A Activity in Consumer Sector In Second Half

After a timidly optimistic start to the year, the global M&A market cooled in the first half, conditioned by a highly uncertain economic and geopolitical environment, and is expected to remain challenged in the back half, according to PwC’s mid-year report. Between January and May 2025, M&A global volume in the consumer sector fell 9 percent.

EXEC: On Holdings’ Stock Downgraded on Currency Headwinds, Tariff Concerns

Raymond James reduced its stock rating on On Holdings to “Outperform” from “Strong Buy” and lowered its earnings estimates due to the strengthening of the Swiss Franc and the impact of tariffs. Raymond James’ analyst Rick Patel wrote, “While we see 2Q being ‘less clean’ due to FX, tariffs, and slower wholesale growth (due to timing of launches), we remain bullish on ONON as a long-term story.”