SGB 2024 Year in Review: Outdoor Market Top 25 Most Read News
The SGB Outdoor segment has a clear red line of store closures, bankruptcies, layoffs, the unraveling of one of the market’s largest brand consolidators in the space, and the continued issues plaguing the market’s largest specialty retailer.
SGB 2024 Year in Review: Most Read Outdoor Press Releases
SGB Media readers most frequently read the articles SGB Media publishes in the SGB Morning and Evening Update Newsletters each However, many of our readers and newsletter subscribers also know that the SGB Media website (SGBonline.com ) includes thousands of product and brand marketing press releases posted by SGB Media for the Active Outdoor Industry PR, Marketing and Communications agencies and professionals that drive daily brand messaging for their clients.
EXEC: SGB 2024 Year in Review Wrap Up
If you are just back from two weeks in Fiji, never fear as SGB Media has you covered on the people, brands and issues that made 2024 a year to forget for many retailers and brands in the active lifestyle space.
EXEC: Jens Ansø Parting Ways With GiantMouse to Focus on Ansø of Denmark
Effective immediately, GiantMouse Co-Founder Jens Ansø will step back from the knife company to dedicate more time to his Ansø of Denmark brand.
SGB 2024 Year in Review: Active Lifestyle Stocks Under Pressure Again in 2024
For the third consecutive year, stocks in the active lifestyle market were impacted by inflation woes, tepid consumer spending and the larger public companies, including Nike, Lululemon, Columbia Sportswear and Topgolf Callaway Brands, all lost sales momentum.
SGB 2024 Year in Review: Most Read Articles for the Year
Top reads included a piece at No.1 most read addressing Chiefs’ QB Patrick Mahomes’ cracked helmet during the playoffs in January, downsizing at Orvis, Yeti’s thought process on Mystery Ranch deal, HeyDude and Jelly Roll’s global partnership launch, and Nike, Inc. putting the band back together after appointing Elliott Hill as CEO in October 2024.
SGB 2024 Year in Review: A Shifting Market Impacts the Largest Active Lifestyle Brands
The top news trends for the year were primarily centered around turnaround efforts at some of the biggest public companies in the active lifestyle market.
SGB Year in Review: Remembering the Industry Leaders Lost In 2024
SGB Media remembers industry business leaders who passed away this year in the active outdoor space and acknowledges their contributions to the broader community.
SGB 2024 Year in Review: Executive Shuffle—Part Two
In part two, SGB Media highlights the notable executive leadership changes in the active lifestyle industry in the second half of 2024, from July 2024 to December 2024.
SGB 2024 Year in Review: Executive Shuffle—Part One
Rawlings, Brooks, Deckers Brands, Riddell, and SFIA were among companies and associations in the active outdoor lifestyle space that smoothly completed CEO transitions in 2024; however, the turnover for others was abrupt, headlined by two new leaders returning to Nike and at Under Armour.
SGB 2024 Year In Review: Active Lifestyle M&A—Part Two
SGB Media presents a roundup of M&A action in the industry for the second half 2024, including new deals struck or closed in the final days of 2024.
SGB 2024 Year In Review: Active Lifestyle M&A – Part One
While the active lifestyle industry again saw a number of smaller to medium-size acquisitions during 2024, major deals for the second year in a row were few and far between due to a combination of higher interest rates, an uncertain economy, and fewer consolidators. A roundup of M&A action in the industry for the first half of 2024.
EXEC: New Nike Inc. CEO Lays Out Pain Points Ahead and Plans to Re-Focus on Sport
The new CEO did not ride in on a white horse or a chariot as a conquering hero, but as a janitor, not unlike Mr. Earl, who realizes he has a big job to do but also has a clear mind on what must be done.
EXEC: Nike’s NA Q2 Footwear Down 14 Percent; Reduces Classics Share of Business
In North America, Nike Direct declined 15 percent, with Nike Digital down 22 percent and Nike stores down 3 percent.
Wholesale declined 1 percent. Nike said it took another step forward shifting the product portfolio by reducing the proportion of our business driven by the Classic Footwear franchises.
EXEC: Nike Inc. Q2 Reaction May Be More About the CEO’s Plan – Not Key Metrics
That plan has to include boosting innovation in a market that has embraced On, Hoka and a number of other nascent running brands that have taken share in the “technology as fashion” column, as well as brands such as Adidas and Asics that are taking share on the lifestyle side.
