SGB Executive Outdoor

Amer Sports Looks to Raise Over $1.6 Billion in IPO

Amer Sports, Inc., the parent of the Arc’teryx, Armada, Atomic, DeMarini, EvoShield, Louisville Slugger, Salomon, Wilson, and other sports and outdoor brands, launched an initial public offering of 100,000,000 ordinary shares.

EXEC: Adidas Appoints New President for North America

John Miller, most recently SVP of the wholesale business at Puma North America, is returning to the brand where he worked in the early- to mid-aughts, as president of North America, effective immediately.

EXEC: Active Lifestyle Stocks Miss Market Rally in 2023

The broader stock market saw a robust recovery in 2023 but the majority of stocks in the active lifestyle space underperformed, marked by declines by industry bellwethers including Nike, VF Corp. and Columbia Sportswear.

EXEC: Amer Sports Files for U.S. IPO

The parent of Wilson, Salomon, Arc-Teryx, and other sports and outdoor brands, filed for a long-expected U.S. initial public offering. In its prospectus, Amer touted the benefits of its “Transformation” program following its 2019 acquisition by an Anta Sports-led investor group that led to a brand-direct model, rapidly owned store expansion and accelerated growth in China.

SGB 2023 Year in Review—Top 25 Most Read Articles

To say that 2023 was a challenging year for the active lifestyle retail market would be an understatement as brands, reps and retailers dealt with a variety of challenges and very few notable instances of positive news.

EXEC: Outdoor Active Lifestyle Market Leaders Share 2024 Outlook

Feedback unique to this group versus the broader market was the focus on sustainability, responsible sourcing, new technologies focused on renewable and reusable components and textiles, and the looming impact of new rules governing the use of PFAS and its impact on the market.

EXEC: 2024 Look Ahead with Active Lifestyle Market Leaders

SGB Executive reached out to key leaders in the Active Lifestyle space to share their outlook for 2023. This first installment includes a cross-section of insights from Academy Sports + Outdoors, Baird, Fleet Feet, Gore, NSGA, Ortholite, Thermore, RIA, and more.