SGB Executive Outdoor

Yue Yuen Manufacturing Business Revenues Falls 10.8 Percent In May

Yue Yuen Industrial (Holdings) Limited, a subsidiary of Pou Chen Corporation that manufactures a large percentage of global athletic and outdoor footwear, reported that its net consolidated operating revenue for May was $701.0 million against $758.0 million a year ago, a 7.8 percent decline versus the year-ago month.

Vittoria Industries To Move North America Headquarters To Bentonville

Vittoria Industries North America is moving its headquarters from Oklahoma City to Bentonville, AK taking space in the Ledger, a new six-story building downtown, providing employees with a bike-friendly facility. The move is expected to take place in December 2022.

SGB Media Reports Top Stories Of 2020

SGB Media has reported its Top 20 stories read online in 2020, with the Bass Pro acquisition of Sportsman’s Warehouse and related stories leading the charts. Overall, the SGBonline.com web site had a banner year in readership, recording over 2.5 million page views, a 20 percent increase over 2019.

Trade War Impact Remains Uncertain

On quarterly conference calls last week, executives at both retailers and vendors said the ultimate impact of the tariff war isn’t clearly known, especially if the fourth tranche on $300 billion of imports that hit apparel and footwear items becomes effective. But most reassured analysts they’re taking or have taken steps to mitigate most of the expected damage. Comments from VF Corp, Deckers Brands, Kohl’s, JC Penney, Target, Hibbett Sports, TJX Cos. and Ross Stores.

Hydro Flask Has ‘Incredible Amount Of White Space’

At Helen of Troy’s Investor Day on Tuesday, company officials talked up the continuing strong potential of Hydro Flask as it expands across categories. Larry Witt, president of the Housewares division, said, “The outdoor space like the home space has a vast number of product categories to play in, and that’s why we see an incredible amount of white space for Hydro Flask.”

Cause Marketing Platforms Not Breaking Through With Gen Z

Several brands in the active lifestyle space, including Patagonia, Nike and Toms, are being recognized for their purpose-driven ethos and related cause-marketing efforts according to an extensive study from DoSomething.org. But the study still found it’s not easy to break through and create belief among consumers.

Cannondale Driving Rebound For Dorel Sports

Dorel Industries said its Dorel Sports’ segment showed some recovery in the first quarter. Growth at Cycling Sports Group (CSG), led by Cannondale, helped offset continued pressures at the mass channel. Said Martin Schwartz, Dorel’s CEO, “We’re excited about prospects with the Cannondale line demonstrating excellent momentum.”

Wolverine’s Q1 Sales Slowed By Weather, Conservative Re-Orders

Wolverine World Wide reported earnings topped guidance in the first quarter and four of its major brands – Merrell, Saucony, Cat and Wolverine – exceeded internal sales expectations. Overall sales came in below expectations due to a downturn in the boat shoe market and weak re-orders that particularly impacted Sperry.