SGB Executive Outdoor

Triple Eight Distribution Acquires Certain Pro-Tec Brand Assets

The combination of Pro-Tec to its existing brand portfolio, including Triple Eight, 187 Killer Pads, Eightball, Wipeout, and 80six, enables Triple Eight to deliver a broader breadth and depth of protective gear to the global action sports market.

Amer Sports Looks to Raise Over $1.6 Billion in IPO

Amer Sports, Inc., the parent of the Arc’teryx, Armada, Atomic, DeMarini, EvoShield, Louisville Slugger, Salomon, Wilson, and other sports and outdoor brands, launched an initial public offering of 100,000,000 ordinary shares.

EXEC: Adidas Appoints New President for North America

John Miller, most recently SVP of the wholesale business at Puma North America, is returning to the brand where he worked in the early- to mid-2000’s, as president of North America, effective immediately.

EXEC: Active Lifestyle Stocks Miss Market Rally in 2023

The broader stock market saw a robust recovery in 2023 but the majority of stocks in the active lifestyle space underperformed, marked by declines by industry bellwethers including Nike, VF Corp. and Columbia Sportswear.

EXEC: Amer Sports Files for U.S. IPO

The parent of Wilson, Salomon, Arc-Teryx, and other sports and outdoor brands, filed for a long-expected U.S. initial public offering. In its prospectus, Amer touted the benefits of its “Transformation” program following its 2019 acquisition by an Anta Sports-led investor group that led to a brand-direct model, rapidly owned store expansion and accelerated growth in China.

SGB 2023 Year in Review—Top 25 Most Read Articles

To say that 2023 was a challenging year for the active lifestyle retail market would be an understatement as brands, reps and retailers dealt with a variety of challenges and very few notable instances of positive news.