SGB Executive Outdoor
Foot Locker Foundation Kick Offs Second Year of The Foot Locker Scholar Athletes Program
Foot Locker Foundation and DoSomething.org have teamed up for the second consecutive year to offer 20 college scholarships (totaling $400,000) to 20 outstanding student athletes. The Foot Locker Scholar Athletes program awards students who demonstrate aca
Russell Announces Second Annual Fight Like Dylan Award
Russell Brands, LLC, announced the second annual “Fight Like Dylan Award,” which honors the courageous life of Dylan Rebeor, a terminally ill football player whose last wish was for new equipment for his teammates. In honor of Dylan’s c
Wildlife Related Recreation Grew in 28 States from 2006-11
Participation in wildlife-associated recreation increased in 28 states since 2006, according to the findings of the 2011 National Survey of Fishing, Hunting, and Wildlife-Associated Recreation State Overview Report released by the U.S. Fish and Wildlife S
Thane Direct Secures Global Distribution Rights to TapouT XT
Thane Direct has secured worldwide distribution rights to the home fitness program, TapouT XT, according to a joint announcement by Amir Tukulj, CEO of Thane Direct and Lloyd Neher, CEO of TFit LLC, marketer of TapouT XT…
Start-up to Launch Extended Service Program at Interbike
A new type of extended service program for bikes designed to benefit retailers by creating happy customers and increased revenue will debut at next week's Interbike trade show in Las Vegas…
Jack Wolfskin Opens Seventh UK Store
Jack Wolfskin is continuing its expansion in the UK with the opening of a seventh store…
Escalade Sports Appoints VP of Marketing
Escalade Sports continues to intensify its focus on brands and brand development, and in line with that objective, has named David Vogrin to the new position – director of marketing…
Prince Extends Partnership With Mike And Bob Bryan
Prince Global, the tennis equipment and footwear company, and a wholly owned subsidiary of Active Brands Company, has renewed a partnership with record-breaking American doubles team and 2012 U.S. Open…
Reebok Partners Nationally with World’s Largest Road Hockey Fundraiser
The Princess Margaret Hospital Foundation announced a national partnership with Reebok Canada and Road Hockey to Conquer Cancer as the event expands to new markets across the country. In its inaugural year, Road Hockey to Conquer Cancer raised $2.5 millio
Reebok Eliminates Global President Position in Reorganization
Reebok International Ltd. has reorganized its senior management and eliminated the position of global president. Uli Becker, previously Reebok’s global president, will now serve as president of Reebok North America, continuing to report to Adidas CE
First Ever Backyard Collective to Hit Vancouver, BC Wednesday
Mountain Equipment Co-op, Arc’teryx, Innate, and Icebreaker will gather Wednesday, Aug. 29, for The Conservation Alliance's first ever Backyard Collective volunteer project in Vancouver, B.C…
Ab Circle Pro Promoters Agree to $25M Fine to Settle FTC Case
As part of its ongoing efforts to stop over-hyped health claims, the Federal Trade Commission has filed deceptive advertising charges against the marketers of the Ab Circle Pro –an abdominal exercise device – who promised consumers that exercising on the
Chinese Court’s Sentencing of Counterfeiter Marks Victory for US Golf Brands
The U.S. Golf Manufacturer's Anti-Counterfeiting Working Group said the conviction and sentencing of a Chinese counterfeiter, this spring marks a milestone in its battle to enforce counterfeit laws internationally…
Puma Opens First Sustainable Puma Store
Puma opened a sustainable Puma Store in India, the first one worldwide. The store – located in the Bangalore suburb Indiranagar – is spread over a total of 800 sq. meters, has been locally developed and sourced and incorporates a number of revolutionary a
Venture Snowboards Hires Sales Manager
Venture Snowboards named Jerome Boulay as its first sales manager, a position that will put him in charge of overseeing all aspects of Venture's sales program, both domestically and abroad…
